Media, Telecoms, IT, Entertainment. If you would like to learn how Lexology can drive your content marketing strategy forward, please email enquiries lexology. Video Everything you need to know: Specialist advice should be sought about your specific circumstances. Advertising agencies that make imitation or adaptation of work of others are producing what is illegal, therefore immoral and unethical. On the train, bus, or newspapers? Mirandah Asia – Patrick Mirandah.
Bill — not sure the examples you refer to, but the answer would be no. Mindshare Malaysia names new GM. The ad agency however, has vehemently defended these accusations. Does it really matter? Dentsu Utama has today 8 January responded by quitting the 4As, according to reports, and released a statement via a post on its Facebook page: Dentsu Utama insists that the work is original and any similarity was coincidence. Statement from WWF Indonesia to follow shortly. Dentsu Utama also stated that throughout this period, the agency has been openly cooperating with the Association of Accredited Advertising Agents 4As on this issue.
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The wweb, attributed to Omar Shaari, chief executive of Dentsu Utam, continued: Everyone knew the KANCIL awards is nothing but a scam where agencies pays off the organizer to give them awards so they could justify their relevancy to their clients. Maybe they have solid reasons? The Drum social breakfast.
Dentsu Utama resigns from 4As over ‘unfounded’ Kancil disqualification in Malaysia
More from this Firm. Dentsu Dengsu ‘Cross River Gorilla’. CP Stengel 8 Jan 16 The creatives for all three entries are more or less the same… with that many heads you would expect at least one person with something original.
The controversy was covered in Malaysia at the end of December. Plaga Rizm 8 Jan 16 No… dont take away the bricks from the chlldren… https: This defense appears weak as the advertisement agency has a history of producing artwork similar to others. We have since contacted Tom Anders to address this issue at hand. Dentsu Utama insists that the work is original and any similarity was coincidence. ECD must be sacked for turning a blind dentsh.
The respective artworks are shown in the diagram below. Once this Bill becomes law, IP owners need to make sure wagch licences and assignments do not breach competition law.
Tom claims that Dentsu Utama copied his artwork, and the level of copying was considered to be misappropriation. On 29 December Dentsu Utama was accused of plagiarism, a claim it strongly disputes.
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It comes after the agency was accused of plagiarism by 4As for creating works that were seen as too close a copy as to works in Europe for WWF. Whats the big deal? Following a thorough investigation, the Association of Accredited Advertising Agents Malaysia 4As has unanimously decided to disqualify a number of Kancil Awards won by a member agency, Dentsu Utama, as their winning works were deemed sufficiently close to works created in the United Kingdom and Sweden. Scam is one thing, and there is an argument that can be made for scam entries, but this is cheating plain and simple.
What do you have to say Dentus Lim?
On 29 December Dentsu Utama was accused of plagiarism, a claim it strongly disputes. This defense appears weak as the advertisement agency has a history of lrivacy artwork similar to others. Malaysia’s consumer confidence index dropped six points due to gloomy outlook on job prospects and personal financial status.
The integrity of the industry is at stake here. This calms down the interwebz, and makes justice seem to be done…to some extent. Interested in the next Webinar on this Topic? Work by Tom Anders Watkins; Right: Business as usual tomorrow, Dentsu. If they made a parrot out of it there wacth be still room for argument.
Dentsu Utama award win pulled by 4As for plagiarism against UK artist Tom Anders
A decision which we believe is unsupported. Moreover, eight of its Kancil awards were also revoked.
Ad of the Day. Not on the High Street. Become a Campaign Member. Clearly some lazy untalented jerks have been scouring the websites like behance etc looking for ideas to rip off, win awards and use it to hop to a higher paying job. Good luck finding your way into pitches DU. Better to check your work at Google image search before you will submit the watcg. Dentsu Utama has announced that it and its representatives have resigned from the Association of Accredited Advertising Agents Malaysia 4As in protest at what it calls an “unfounded” judgment of plagiarism that led the organisation to revoke Kancil Awards for two of its campaigns.
Bill — not sure the examples you refer to, but the answer would be no. By Charlotte McEleny – 08 January Malaysian creatives are the yappiest in Asia.
Plagiarism in Advertising Law – Lexology
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After one of the most competitive years ever, the esteemed title of Marketer of the Year has been revealed Motorola not being “phased out”, but rebranded as Moto and Vibe. The creatives for all three entries are more or less the warch with that many heads you would expect at least one person with something original. Does it really matter? Regarding Ted Lim, who is a veteran, he should have known if work was original or not.
Scam, for all its faults, is usually original and creative albeit for no actual client. Winning tenders and increasing your competitive advantage. Every good piece is stolen. In light of the publication dates, Tom’s artwork would be the first publication.